Intensive

INTENSIVE

Design laboratory ad hoc based on companies’ brief.

Labs are flexible structures planned according to a company’s specific needs, providing tailor-made laboratories designed to achieve customized objectives and results.
Labs are feasible solutions for companies interested in their product development from the points.

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Di.Tech S.p.A.

Subject: UX and UI Lab
Main goal:Three days of full immersion with the software development staff Ditech- Bologna-based company specializing in the software development for large distribution-with the aim of forming the company to experience design and user interface. We started with the company staff from the analysis of a series of tests made with users then we worked on a possible redesign user experience and interface.
We taught to bring people, their ways of acting at the centre of the whole software development process.
Team: Barbara Rovri, Pamel Joel Beltrè, Silvia Capurro, Sara Mantenuto
Term: R&D and marketing.
Project leaders: Valentina Downey and Patrizia Scarzella

Hortoitalia

Subject: Communication strategy and design communication tool to promote a biological mushroom consumption.

Main goal: Design and develop Communication strategy tools to promote a biological mushroom consumption.
Team: Barbara Rovri, Pamel Joel Beltrè, Silvia Capurro, Sara Mantenuto
Term: 1 weeks in venue and 1 week desk work
Project leaders: Valentina Downey and Patrizia Scarzella
Where: Minerbio, Bologna

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Gruppo Fanti

Subject: Design a new lid open system for can in partnership with Azko Nobel.

Team: an international team of six young designers
Term: 1 weeks in venue and 1 week desk work
Project leaders: Valentina Downey and Patrizia Scarzella
Where: Bologna (Italy)

Methis div. arredamento COOPSETTE

Subject: Design a new workstation.

Team: Explore a new design concept workstation starting form Methis “progetto Genova”.
Term: 1 weeks in venue and 1 week desk work
Project leaders: Valentina Downey and Patrizia Scarzella
Where: Campegine, Reggio Emilia (Italia)

Pirex

Subject: Design a new Lid in Pyrex Glass in partnership with Bialetti Rondine for Bialetti pans;

Main goal: Design a new model of Dripping Pan in Pyrex Glass suitable for oven, refrigerator and dressing table
Team: an international team of six young designers
Term: 2 weeks each
Project leaders: Valentina Downey, Marco Penati for Sigla
Where: 2 Labs in France, Chateauroux;

Saint – Gobain Glass

Subject: Decorglass

Main goal: Redesign of old fashioned patterned glasses exploring new marketing opportunities through innovative communication tools
Team: an international team of six young designers
Term: 2 weeks
Project leaders: Patrizia Scarzella, Valentina Downey for Sigla
Where: Italy, Pisa

Bormioli Rocco

Subject: Decorglass

Main goal: to create new and innovative ranges of products for mass market
Team: an international team of 18 young designers
Term: 2 weeks each
Project leaders: Patrizia Scarzella, Valentina Downey, Marco Penati for Sigla
Where: 3 Labs in Italy, Fidenza (Parma); 2 Labs in France, Orleans; 1 Lab in Madrid, Spain

UNIDO

Subject: Master Design and Innovation di UNIDO (United Nations Industrial Development Organization) workshop with Menakao Chocolate company

Main goal: Master Design and Innovation di UNIDO (United Nations Industrial Development Organization) workshop with Menakao Chocolate company
Team: an international team of 18 young designers
Project leaders: Patrizia Scarzella
Where: Antananarivo, Madagascar, at ISCAM ( Institut Supérieur de la Communication, des Affaires et du Management )

UNIVERSITIES

Politecnico di Torimo

Subject: VOGLIO ANDARE IN AMERICA

Main goal: innovate the ancient sardinian tradition of handweaving rugs in terms of contemporary design to export in US market
Team: 22 students of eco-design
Project leaders: Patrizia Scarzella
Where: Italy, Politecnico of Turin

Politecnico of Turin

Subject: WATER IS LIFE

Main goal: Creative and out of the grid ideas to educate how to use water, to consider water a precious element that improves daylife, avoiding to waste it and to take care of the ‘fountains’ that bring water close to the houses, in an evironment where the traditional communication tools can’t work. The workshop starts from the project of Social Corporate Responsability ‘100 Fontane Fantini for Africa’, the construction of the acqueduct in Burundi, in the hilly area of Masango, where water is called Maji in Swahili and Amazi in Kirundi language.
Team: Ecodesign Students
Term: 1 week
Project leaders: directed by Patrizia Scarzella with Laura Fré and Silvia Capurro
Where: Italy, Politecnico of Turin

Estonia, Tallinn, at the Estonian Academy of Arts – SLEEPING

Subject: Sleeping, North meets South

Main goal: brainstorming on the traditional ways and objects for sleeping in the Northern and Southern cultures to create innovative industrial products for the International markets.
Team: 20 Product Design students
Term: 1 week
Project leaders: Patrizia Scarzella and Masayo Ave
Where: Estonia, Tallinn, at the Estonian Academy of Arts

Madrid, IED Istituto Europeo di Design

Subject: Design a new remote control design for domotics house

Main goal: explore a new user experience concept for domotics house remote control.
Team: design students of the Master of European Design Labs
Term: 2 week
Project leaders: Valentina Downey, Giuseppe Zecca for Bticino
Where: Madrid, IED Istituto Europeo di Design

Genoa, University, Faculty of Architecture and Albenga Flower growers

Subject: Packaging as Communication tool for aromatic and house plants

Main goal: a strategic project to reach a stronger visibility in the large-scale distribution channels.
Team: design students of the 3rd year, Communication Course
Term: 2 week
Project leaders: Patrizia Scarzella and Annamaria Parodi
Where: Italy, Genoa, University, Faculty of Architecture, Course of Industrial Design for Floricoltori di Albenga

Genoa, University, Faculty of Architecture and Herend

Subject: Mediterranean Style, from the Past to the Future

Main goal: renew the handmade decorations patterns and shape of porcelain table set of one of the most ancient and prestigious European porcelain manufacture
Team: design students of the 3rd year, Communication Course as graduation’s final project
Term: 2 week
Project leaders: Patrizia Scarzella and Marialinda Falcidieno
Where: Italy, Genoa, University, Faculty of Architecture, Course of Industrial Design for Herend Porcelain Manufacture

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