Subject: Design Strategy - Product and Communication innovation lab
Main goals: Our project methodology was very suited for an SME as Vetreria Bazzanese, a constantly evolving company that works with clients, architects and fashion brands internationally always trying to innovate its processes, products and services. After assessment of the productive activity and the potential for development of the company, we have defined the design strategy with guidelines for the development of a design workshop that produced ideas for new products, processes and services for the customer.
Team: company's management, R&D and marketing departments.
Project team: Valentina Downey and Patrizia Scarzella