{"id":4358,"date":"2021-05-10T16:16:28","date_gmt":"2021-05-10T16:16:28","guid":{"rendered":"http:\/\/www.labbraindesign.com\/?page_id=4358"},"modified":"2025-03-02T18:20:47","modified_gmt":"2025-03-02T18:20:47","slug":"design-innovation-in-madagascar","status":"publish","type":"page","link":"https:\/\/www.labbraindesign.com\/index.php\/design-innovation-in-madagascar\/","title":{"rendered":"Design &#038; Innovation in Madagascar"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"4358\" class=\"elementor elementor-4358\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-d634402 elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"d634402\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-acddc0c\" data-id=\"acddc0c\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6e95e21 elementor-widget elementor-widget-spacer\" data-id=\"6e95e21\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-a42beb6 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"a42beb6\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-5a95d0e\" data-id=\"5a95d0e\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6e849fb elementor-widget elementor-widget-heading\" data-id=\"6e849fb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Design &amp; Innovation in Madagascar<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1054678 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"1054678\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-78c9d44 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"78c9d44\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-2bede20\" data-id=\"2bede20\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2aab182 elementor-widget elementor-widget-image\" data-id=\"2aab182\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"1024\" src=\"https:\/\/www.labbraindesign.com\/wp-content\/uploads\/2021\/05\/Madagascar-4-1024x1024.jpg\" class=\"attachment-large size-large wp-image-4364\" alt=\"\" srcset=\"https:\/\/www.labbraindesign.com\/wp-content\/uploads\/2021\/05\/Madagascar-4-1024x1024.jpg 1024w, https:\/\/www.labbraindesign.com\/wp-content\/uploads\/2021\/05\/Madagascar-4-300x300.jpg 300w, https:\/\/www.labbraindesign.com\/wp-content\/uploads\/2021\/05\/Madagascar-4-150x150.jpg 150w, https:\/\/www.labbraindesign.com\/wp-content\/uploads\/2021\/05\/Madagascar-4-768x768.jpg 768w, https:\/\/www.labbraindesign.com\/wp-content\/uploads\/2021\/05\/Madagascar-4-65x65.jpg 65w, https:\/\/www.labbraindesign.com\/wp-content\/uploads\/2021\/05\/Madagascar-4.jpg 1080w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-caa30cb\" data-id=\"caa30cb\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-c2f24a9 elementor-widget elementor-widget-text-editor\" data-id=\"c2f24a9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>In qualit\u00e0 di consulente per l\u2019innovazione, Patrizia Scarzella ha tenuto nel 2016 e 2017 a Antananarivo al Master biennale Design&amp;Innovation finanziato da UNIDO (United Nations Industrial Development Organization) e gestito dalla scuola\u00a0 ISCAM (Institut Sup\u00e9rieur de la communication, des affaires at du management) due workshop applicando la metodologia progettuale di LabBrain.<\/p><p>Obiettivo principale del Master Design&amp;Innovation Madagascar, indirizzato a studenti laureati in ISCAM in marketing, economia e informatica in un contesto dove non era presente la facolt\u00e0 di Design Industriale, \u00e8 stato quello di formare una prima generazione di designer strategici mettendoli in grado di interagire con le piccole e medie realt\u00e0 imprenditoriali locali per renderle competitive sui mercati internazionali, utilizzando il design e il suo metodo progettuale come \u2018driven tool\u2019 di sviluppo sostenibile.\u00a0<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<div class=\"elementor-element elementor-element-1c3fcad elementor-widget elementor-widget-text-editor\" data-id=\"1c3fcad\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Al Master, coordinato dal designer italiano Giulio Vinaccia, sono stati invitati professionisti internazionali che hanno applicato la loro specifica metodologia di lavoro consentendo agli studenti di fare molteplici esperienze di approccio al progetto. Ciascun professionista ha lavorato con gli studenti per un\u2019azienda locale sviluppando un brief precedentemente definito con obiettivi a breve e medio termine\u00a0 e producendo risultati concreti e immediatamente applicabili.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-e848a05 elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"e848a05\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-84d1c9f\" data-id=\"84d1c9f\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-eb8213e elementor-widget elementor-widget-text-editor\" data-id=\"eb8213e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Il workshop nel 2016 \u00e8 stato condotto da Patrizia Scarzella che ha guidato i partecipanti nella loro prima esperienza di progettazione professionale sul campo con l\u2019azienda produttrice di cioccolato Menakao. Nella lingua malgascia Menakao significa Isola rossa, nickname del Madagascar, e questa \u00e8 l\u2019unica azienda africana ad avere tutta la filiera di produzione, dalle piantagioni di cacao al prodotto finito. Il brief dato dall\u2019azienda: studiare una nuova identit\u00e0 visiva per l&#8217;esportazione nel mercato USA di fascia alta e nei negozi gourmet; produrre idee di packaging per occasioni festive speciali; elaborare proposte per l&#8217;esposizione del cioccolato per il mercato locale.<\/p><p>Un brief piuttosto impegnativo, affrontato seguendo step-by-stef la metodologia LabBrain.<\/p><p>Imparare a gestire un metodo progettuale come quello di LabBrain che porta a risultati efficaci \u00e8 stato per gli studenti e per i Professori dell&#8217;ISCAM una vera esperienza di apprendimento che pu\u00f2 essere ripetuta e mantenuta come linea guida per i futuri sviluppi del loro lavoro e della scuola.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-bf158bd\" data-id=\"bf158bd\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-869d840 elementor-widget elementor-widget-image\" data-id=\"869d840\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1024\" height=\"1024\" src=\"https:\/\/www.labbraindesign.com\/wp-content\/uploads\/2021\/05\/Madagascar-2-1024x1024.jpg\" class=\"attachment-large size-large wp-image-4362\" alt=\"\" srcset=\"https:\/\/www.labbraindesign.com\/wp-content\/uploads\/2021\/05\/Madagascar-2-1024x1024.jpg 1024w, https:\/\/www.labbraindesign.com\/wp-content\/uploads\/2021\/05\/Madagascar-2-300x300.jpg 300w, https:\/\/www.labbraindesign.com\/wp-content\/uploads\/2021\/05\/Madagascar-2-150x150.jpg 150w, https:\/\/www.labbraindesign.com\/wp-content\/uploads\/2021\/05\/Madagascar-2-768x768.jpg 768w, https:\/\/www.labbraindesign.com\/wp-content\/uploads\/2021\/05\/Madagascar-2-65x65.jpg 65w, https:\/\/www.labbraindesign.com\/wp-content\/uploads\/2021\/05\/Madagascar-2.jpg 1080w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-4c254c2 elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"4c254c2\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-d391256\" data-id=\"d391256\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-b4f30de elementor-widget elementor-widget-text-editor\" data-id=\"b4f30de\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Considerando il background degli studenti alla loro prima esperienza di formazione all&#8217;interno del Master Design &amp; Innovation, i progressi e la capacit\u00e0 raggiunti dagli studenti di affrontare un argomento di progettazione e di comprendere un metodo di progettazione sono stati davvero chiari ed evidenti e le soluzioni progettuali sviluppate per l&#8217;azienda Menakao hanno raggiunto un ottimo risultato con valide proposte progettuali di identit\u00e0 visiva e packaging.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e0167b1 elementor-widget elementor-widget-image\" data-id=\"e0167b1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1280\" height=\"960\" src=\"https:\/\/www.labbraindesign.com\/wp-content\/uploads\/2021\/05\/Madagascar-5.jpg\" class=\"attachment-full size-full wp-image-4360\" alt=\"\" srcset=\"https:\/\/www.labbraindesign.com\/wp-content\/uploads\/2021\/05\/Madagascar-5.jpg 1280w, https:\/\/www.labbraindesign.com\/wp-content\/uploads\/2021\/05\/Madagascar-5-300x225.jpg 300w, https:\/\/www.labbraindesign.com\/wp-content\/uploads\/2021\/05\/Madagascar-5-1024x768.jpg 1024w, https:\/\/www.labbraindesign.com\/wp-content\/uploads\/2021\/05\/Madagascar-5-768x576.jpg 768w, https:\/\/www.labbraindesign.com\/wp-content\/uploads\/2021\/05\/Madagascar-5-320x240.jpg 320w\" sizes=\"(max-width: 1280px) 100vw, 1280px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3ec8d78 elementor-widget elementor-widget-text-editor\" data-id=\"3ec8d78\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Tutt\u2019altro tema per il workshop condotto, sempre da Patrizia Scarzella con Imke Plinta, nel 2017: idee per la riqualificazione dell\u2019area del mercato di Mahamasina e delle piazze principali nel cuore della citt\u00e0.\u00a0<\/p><p>Sviluppato in partnership con la Municipalit\u00e0 locale, il workshop ha portato gli studenti a interfacciarsi con i grandi temi di urbanistica, architettura e con le problematiche sociali della citt\u00e0.<\/p><p>Obiettivo principale, l\u2019acquisizione e il consolidamento di un metodo di approccio al progetto che alcuni di loro avevano gi\u00e0 sperimentato l\u2019anno precedente. La metodologia LabBrainDesign ha accelerato il processo creativo che in pochi giorni ha permesso di arrivare a dei risultati significativi che delineano prospettive interessanti e innovative per la riqualificazione degli spazi pubblici della citt\u00e0.\u00a0<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-4008dfe elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"4008dfe\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-51b8eae\" data-id=\"51b8eae\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-488887f elementor-widget elementor-widget-image\" data-id=\"488887f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"768\" src=\"https:\/\/www.labbraindesign.com\/wp-content\/uploads\/2021\/05\/Madagascar-1-1024x768.jpg\" class=\"attachment-large size-large wp-image-4361\" alt=\"\" srcset=\"https:\/\/www.labbraindesign.com\/wp-content\/uploads\/2021\/05\/Madagascar-1-1024x768.jpg 1024w, https:\/\/www.labbraindesign.com\/wp-content\/uploads\/2021\/05\/Madagascar-1-300x225.jpg 300w, https:\/\/www.labbraindesign.com\/wp-content\/uploads\/2021\/05\/Madagascar-1-768x576.jpg 768w, https:\/\/www.labbraindesign.com\/wp-content\/uploads\/2021\/05\/Madagascar-1-320x240.jpg 320w, https:\/\/www.labbraindesign.com\/wp-content\/uploads\/2021\/05\/Madagascar-1.jpg 1280w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-fcc0344\" data-id=\"fcc0344\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-ab3a9e2 elementor-widget elementor-widget-text-editor\" data-id=\"ab3a9e2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Prima del workshop \u00e8 stato chiesto agli studenti di esplorare il significato di resilienza e di \u2019resilient city\u2019, analizzando esempi di luoghi nel mondo che si basano su questo assunto di base:\u00a0 \u201cLa citt\u00e0 resiliente, \u00e8 un sistema urbano che si adegua ai cambiamenti spontanei della citt\u00e0. La citt\u00e0 resiliente si modifica costruendo risposte sociali, economiche e ambientali nuove che le permettano di resistere nel lungo periodo alle sollecitazioni dell\u2019ambiente e della storia.\u2028\u2028La resilienza \u00e8 quindi oggi una componente necessaria per lo sviluppo sostenibile, agendo prima di tutto sui modelli organizzativi e gestionali dei sistemi urbani. Una citt\u00e0 sostenibile \u00e8 quindi una citt\u00e0 resiliente\u201d.<\/p><p>I risultati finali dei loro studi per la riqualificazione urbana delle piazze e dei percorsi del cuore di Antananarivo, che loro conoscono molto bene, sono stati significativi e alcuni contengono intuizioni e spunti strategici di cui la municipalit\u00e0 dovr\u00e0 certamente tener in conto per lo sviluppo futuro della citt\u00e0.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-80beecb elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"80beecb\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-03f234f\" data-id=\"03f234f\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3975af7 elementor-widget elementor-widget-heading\" data-id=\"3975af7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">SCORECARD<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-255b3c3 elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"255b3c3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\" id=\"Livello_1\" x=\"0px\" y=\"0px\" viewBox=\"0 0 163.8 344.7\" style=\"enable-background:new 0 0 163.8 344.7;\" xml:space=\"preserve\"><style type=\"text\/css\">\t.st0{fill:#FFFFFF;}<\/style><g>\t<path class=\"st0\" d=\"M103.5,186.2V94.1H65.5V185C28.1,192.4,0,225,0,264c0,44.6,36.7,80.6,81.9,80.6s81.9-36.1,81.9-80.6   C163.8,226.8,138.2,195.5,103.5,186.2z M126.7,299.4c-6.3,8.2-15.6,12.8-25.8,13.8v0c-6.1,0.6-6-8.9,0-9.5   c7.8-0.8,14.3-4.9,19.1-11C123.7,287.9,130.4,294.7,126.7,299.4z\"><\/path>\t<path class=\"st0\" d=\"M85,77.4l-0.2,0.3c5.2,1.7,13,0.8,18.2-0.7c7-2.1,12.7-5.8,16.6-12.3c3.2-5.4,3.7-12.3-3-15.5   C98.2,40.5,98.4,74.8,85,77.4z\"><\/path>\t<path class=\"st0\" d=\"M92.2,30.8c4.8-5.5,7.6-11.7,7.4-19.3C99.5,5.2,96.1-0.8,88.8,0.1c-20.1,2.4-1.6,31.2-11.5,40.7l-0.1,0.4   C82.6,39.8,88.7,34.8,92.2,30.8z\"><\/path>\t<path class=\"st0\" d=\"M57.4,69.2l0.2,0.4c4.1-3.6,7.2-10.9,8.5-16.1c1.7-7.1,1.3-13.9-2.3-20.5c-3.1-5.6-8.8-9.4-14.9-5.2   C32.1,39.3,61.8,56.3,57.4,69.2z\"><\/path><\/g><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-fd0f63c elementor-hidden-phone\" data-id=\"fd0f63c\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-343061d elementor-widget elementor-widget-heading\" data-id=\"343061d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">SCORECARD<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c5d5241 elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"c5d5241\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\" id=\"Livello_1\" x=\"0px\" y=\"0px\" viewBox=\"0 0 300 227.7\" style=\"enable-background:new 0 0 300 227.7;\" xml:space=\"preserve\"><style type=\"text\/css\">\t.st0{fill:#FFFFFF;}<\/style><g>\t<path class=\"st0\" d=\"M253.5,82.3c-4.4-29.6-31.8-52.3-65-52.3c-7.3,0-14.3,1.1-20.8,3.1C156.4,13.5,133.3,0,106.7,0   C68.9,0,38.2,27.2,38.2,60.7c0,7.8,1.7,15.3,4.7,22.1C18.2,88.7,0,109.1,0,133.5c0,28.6,25.2,51.8,56.4,52.4v0h1.1c0,0,0.1,0,0.1,0   s0.1,0,0.1,0h38.4c6.7,23.9,34.1,41.8,66.9,41.8s60.2-17.9,66.9-41.8h1.4c0.1,0,0.1,0,0.2,0c0.1,0,0.1,0,0.2,0h3.7v-0.1   c36-1.6,64.6-24.7,64.6-53.1C300,109.3,280.5,89.5,253.5,82.3z M204.3,113.4c-7.4-0.3-13.3-5.8-14.5-12.7h-85.5   c-1.3,7.5-8,13.1-15.9,12.7c-8.5-0.4-15.1-7.6-14.7-16.1c0.4-8.2,7.2-14.7,15.4-14.7c7.4,0.2,13.4,5.4,15,12.3h85.8   c1.5-7,7.7-12.3,15.1-12.3c8.7,0.2,15.6,7.4,15.4,16.1C220,107.2,212.8,113.8,204.3,113.4z\"><\/path><\/g><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-3f3ac99 elementor-hidden-phone\" data-id=\"3f3ac99\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-97e2c0d elementor-widget elementor-widget-heading\" data-id=\"97e2c0d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">SCORECARD<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b0b0223 elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"b0b0223\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\" id=\"Livello_1\" x=\"0px\" y=\"0px\" viewBox=\"0 0 204.4 300\" style=\"enable-background:new 0 0 204.4 300;\" xml:space=\"preserve\"><style type=\"text\/css\">\t.st0{fill:#FFFFFF;}<\/style><path id=\"Tracciato_1066\" class=\"st0\" d=\"M181.4,247.5L171.8,116l30.4,0l0.1-115.9l-33.9,0l0,44l-32.4,0l0-44L68.6,0.1l0,44l-32.4,0  l0-44L2.5,0L2.4,115.9l30.4,0l-9.7,131.5l-22.2,0l0,52.5l202.7,0.2l0-52.5L181.4,247.5z\"><\/path><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-a6c12db elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"a6c12db\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-6709321\" data-id=\"6709321\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-9c5356b elementor-widget elementor-widget-text-editor\" data-id=\"9c5356b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>VALUTA LA TUA AZIENDA<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3ed7bb8 elementor-widget elementor-widget-text-editor\" data-id=\"3ed7bb8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>PRODOTTI, PROCESSI, ESPERIENZE<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-38261f3 elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"38261f3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<a class=\"elementor-icon elementor-animation-shrink\" href=\"http:\/\/www.labbraindesign.com\/index.php\/scorecard-lab\/\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-download\"><\/i>\t\t\t<\/a>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-f5de57e elementor-hidden-phone\" data-id=\"f5de57e\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-46cbb31 elementor-widget elementor-widget-text-editor\" data-id=\"46cbb31\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>VALUTA LA TUA AZIENDA<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c82abcf elementor-widget elementor-widget-text-editor\" data-id=\"c82abcf\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>SVILUPPO DELLE COMPETENZE<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0abe6b0 elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"0abe6b0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<a class=\"elementor-icon elementor-animation-shrink\" href=\"http:\/\/www.labbraindesign.com\/index.php\/scorecard-training\/\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-download\"><\/i>\t\t\t<\/a>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-f404346 elementor-hidden-phone\" data-id=\"f404346\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-b3e8869 elementor-widget elementor-widget-text-editor\" data-id=\"b3e8869\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>VALUTA LA TUA AZIENDA<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3c1d2ef elementor-widget elementor-widget-text-editor\" data-id=\"3c1d2ef\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>PUNTI DI FORZA E DEBOLEZZA<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-18f9752 elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"18f9752\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<a class=\"elementor-icon elementor-animation-shrink\" href=\"http:\/\/www.labbraindesign.com\/index.php\/scorecard-strategy\/\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-download\"><\/i>\t\t\t<\/a>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-9d5ce54 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"9d5ce54\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-ddae007\" data-id=\"ddae007\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3afaf62 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"3afaf62\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0fa7f7d elementor-widget elementor-widget-heading\" data-id=\"0fa7f7d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Let's keep in touch<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-63db06a elementor-widget elementor-widget-wp-widget-mc4wp_form_widget\" data-id=\"63db06a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"wp-widget-mc4wp_form_widget.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<script>(function() {\n\twindow.mc4wp = window.mc4wp || {\n\t\tlisteners: [],\n\t\tforms: {\n\t\t\ton: function(evt, cb) {\n\t\t\t\twindow.mc4wp.listeners.push(\n\t\t\t\t\t{\n\t\t\t\t\t\tevent   : evt,\n\t\t\t\t\t\tcallback: cb\n\t\t\t\t\t}\n\t\t\t\t);\n\t\t\t}\n\t\t}\n\t}\n})();\n<\/script><!-- Mailchimp for WordPress v4.12.5 - https:\/\/wordpress.org\/plugins\/mailchimp-for-wp\/ --><form id=\"mc4wp-form-1\" class=\"mc4wp-form mc4wp-form-3008\" method=\"post\" data-id=\"3008\" data-name=\"Default sign-up form\" ><div class=\"mc4wp-form-fields\"><p>\r\n\t<label for=\"mc4wp_email\">ISCRIVITI ALLA NOSTRA NEWSLETTER  <\/label>\r\n<p>\r\n    <label>Indirizzo Email:<\/label><br><\/br>\r\n    <input required=\"required\" placeholder=\"email\" name=\"EMAIL\" type=\"email\">\r\n<\/p>\r\n<p>\r\n    <input value=\"Iscriviti ora\" type=\"submit\">\r\n<\/p>\r\n<\/p>\r\n\r\n<\/div><label style=\"display: none !important;\">Lascia questo campo vuoto se sei umano: <input type=\"text\" name=\"_mc4wp_honeypot\" value=\"\" tabindex=\"-1\" autocomplete=\"off\" \/><\/label><input type=\"hidden\" name=\"_mc4wp_timestamp\" value=\"1779004504\" \/><input type=\"hidden\" name=\"_mc4wp_form_id\" value=\"3008\" \/><input type=\"hidden\" name=\"_mc4wp_form_element_id\" value=\"mc4wp-form-1\" \/><div class=\"mc4wp-response\"><\/div><\/form><!-- \/ Mailchimp for WordPress Plugin -->\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Design &amp; Innovation in Madagascar In qualit\u00e0 di consulente per l\u2019innovazione, Patrizia Scarzella ha tenuto nel 2016 e 2017 a Antananarivo al Master biennale Design&amp;Innovation finanziato da UNIDO (United Nations Industrial Development Organization) e gestito dalla scuola\u00a0 ISCAM (Institut Sup\u00e9rieur de la communication, des affaires at du management) due workshop applicando la metodologia progettuale di [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"ocean_post_layout":"full-screen","ocean_both_sidebars_style":"","ocean_both_sidebars_content_width":0,"ocean_both_sidebars_sidebars_width":0,"ocean_sidebar":"0","ocean_second_sidebar":"0","ocean_disable_margins":"enable","ocean_add_body_class":"","ocean_shortcode_before_top_bar":"","ocean_shortcode_after_top_bar":"","ocean_shortcode_before_header":"","ocean_shortcode_after_header":"","ocean_has_shortcode":"","ocean_shortcode_after_title":"","ocean_shortcode_before_footer_widgets":"","ocean_shortcode_after_footer_widgets":"","ocean_shortcode_before_footer_bottom":"","ocean_shortcode_after_footer_bottom":"","ocean_display_top_bar":"off","ocean_display_header":"default","ocean_header_style":"","ocean_center_header_left_menu":"0","ocean_custom_header_template":"0","ocean_custom_logo":0,"ocean_custom_retina_logo":0,"ocean_custom_logo_max_width":0,"ocean_custom_logo_tablet_max_width":0,"ocean_custom_logo_mobile_max_width":0,"ocean_custom_logo_max_height":0,"ocean_custom_logo_tablet_max_height":0,"ocean_custom_logo_mobile_max_height":0,"ocean_header_custom_menu":"0","ocean_menu_typo_font_family":"0","ocean_menu_typo_font_subset":"","ocean_menu_typo_font_size":0,"ocean_menu_typo_font_size_tablet":0,"ocean_menu_typo_font_size_mobile":0,"ocean_menu_typo_font_size_unit":"px","ocean_menu_typo_font_weight":"","ocean_menu_typo_font_weight_tablet":"","ocean_menu_typo_font_weight_mobile":"","ocean_menu_typo_transform":"","ocean_menu_typo_transform_tablet":"","ocean_menu_typo_transform_mobile":"","ocean_menu_typo_line_height":0,"ocean_menu_typo_line_height_tablet":0,"ocean_menu_typo_line_height_mobile":0,"ocean_menu_typo_line_height_unit":"","ocean_menu_typo_spacing":0,"ocean_menu_typo_spacing_tablet":0,"ocean_menu_typo_spacing_mobile":0,"ocean_menu_typo_spacing_unit":"","ocean_menu_link_color":"","ocean_menu_link_color_hover":"","ocean_menu_link_color_active":"","ocean_menu_link_background":"","ocean_menu_link_hover_background":"","ocean_menu_link_active_background":"","ocean_menu_social_links_bg":"","ocean_menu_social_hover_links_bg":"","ocean_menu_social_links_color":"","ocean_menu_social_hover_links_color":"","ocean_disable_title":"on","ocean_disable_heading":"default","ocean_post_title":"","ocean_post_subheading":"","ocean_post_title_style":"","ocean_post_title_background_color":"","ocean_post_title_background":0,"ocean_post_title_bg_image_position":"","ocean_post_title_bg_image_attachment":"","ocean_post_title_bg_image_repeat":"","ocean_post_title_bg_image_size":"","ocean_post_title_height":0,"ocean_post_title_bg_overlay":0.5,"ocean_post_title_bg_overlay_color":"","ocean_disable_breadcrumbs":"default","ocean_breadcrumbs_color":"","ocean_breadcrumbs_separator_color":"","ocean_breadcrumbs_links_color":"","ocean_breadcrumbs_links_hover_color":"","ocean_display_footer_widgets":"default","ocean_display_footer_bottom":"default","ocean_custom_footer_template":"0","footnotes":""},"class_list":["post-4358","page","type-page","status-publish","hentry","entry"],"yoast_head":"<!-- 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